10 Ways For Liberal Arts Students To Market Themselves

I am the proud holder of a liberal arts degree — a major-less one at that. However I never envy STEM program graduates in spite of all of the talk nowadays about how important it is to go to college and major in something “practical”. My response to such naysayers is twofold: 1) 70-90% of…

Black hair

Why Are Black Women So Touchy About Their Hair?

Well this is a loaded subject; but I will attempt to tackle it anyway…particularly from a professional perspective. The picture of me featured on this site is me and my real (relaxed) hair. However for the past 6 months, I’ve been wearing a weave (sorry…no pics of this!). My sisters do my weaves for free,…

Make Room In Your Online Life For Tumblr

Today if you want your own personal zone in cyberspace, it is easier than ever. You also have no shortage of choices in regards to “how” you want to be online and “what” you want to do online. But before you make the leap to start building virtual cornerstones, it would be wise to sit…

social networking

A Painless Way To Do A Personal Social Media Audit

Do you “collect” social media and networking accounts? You know what I mean — you’ve created an account on Twitter, Google +, etc., but you are unsure about how or why to use it. Or perhaps you do use it, but you are losing sight of its effectiveness or its overall purpose; which leads to…

2012 Discover Orange Bowl

2012 Orange Bowl Champions (A Marketing Dream)

First of all, I would like to say “congratulations” to the Mountaineers on an amazing victory over Clemson last night! 😀 Without a doubt, college athletic programs add a lot to a college’s brand, like it or not. They also help to bring a school’s name out into the spotlight, which in turn helps to bolster…