3 years ago, I gushed about this new, free tool that could be used for Twitter analytics; Tweetchup. Well I am happy to report that it is still free and still awesome. In fact, for my purposes, it has displaced Twitonomy as my go-to, free Twitter analytics tool. Here’s why:
You Can Analyze Any Twitter Handle
Tweetchup is very straightforward and at the very top of the screen, there are boxes where you can input the Twitter handle of the account you want to analyze as well as the date range you wish to view.
In my post 3 years ago a lamented about not having the option to set a date range. While you do have that option now, it is limited (for my account, it would only let me go back as far as August 2016); and the tool that you use to select the date is a bit buggy.
Plenty of Data on One Page
Once the analysis is run, the results all show on one page. This includes your most used hastags, most popular tweets, users most mentioned, retweeted, and replied to. The users are all displayed with a synopsis of their profile (number of followers, how many accounts they are following, and number of tweets). They are also clickable and by clicking on any one will take you directly to their page on Twitter.
You Can See A Map of Twitter Users Who Mentioned You
The ‘Connections’ area will give you more detail in regards to your retweets, fellow Twitter users who mentioned you, and histograms of this data. But the coolest feature is by far the map that you can generate that shows the geographic information of the users who have mentioned you. Here is mine:
For me, this was a new feature that I hadn’t seen before. And it was a nice surprise in that Twitonomy has the same feature but only as part of their premium account.
You Can Check Out Your Instagram Account Too
Now this was a real surprise. There is a new Instagram area, so I figured I would check it out. While the analytics for Instagram are not comprehensive (i.e. no information on followers), there are some interesting insights. It shows you your hashtags, filters used, how popular various filters were (something that I never even considered in all honesty), the times that you post, and which pictures were the most popular both by comments and likes.
By far the worst part about Tweetchup is that the data cannot be downloaded into a report; not for free anyway. Currently they seem to have some sort of relationship with a company called Birdsong. Right now there is a link on Tweetchup’s page that prompts you to download your data…and then it takes you to Birdsong’s website. Of course they have a charge to do so…$29.99 I believe. Tweetchup is still in beta mode and it is not clear if Birdsong has taken over Tweetchup or if they are the same company or what.
And I hate to beat a dead horse, but I find it really annoying that selecting the date range for your analysis couldn’t be easier. I mean you can’t just type it in the box…you have to use the pop-up calendar to select your dates. Quite a few times it wouldn’t take the range, and would only accept a singular date. So an action that should take 2 seconds takes 30 seconds…or longer. It is just so bizarre that one of the two lone data entry fields on the site could be so difficult to use. 🙁
Thumbs up for sure. It’s free, easy to use, and gives you a good amount of useful data about your Twitter activity. While you cannot download the data to manipulate, you can always take screenshots of it. Tweetup’s graphs and charts are quite visually appealing and can definitely be used in a professional report…as long as you don’t mind the brick red and black color scheme.
My suggestion though…use this tool for free while you can. Like many other free social media analytics tools from the past, it may not remain completely free for long.